Bert and john jacobs biography channel

In , Bert and John Jacobs designed their first tee shirt.

Bert Jacobs is the co-founder and CEO Chief Executive Optimist of Life is Good, which spreads the power of optimism through inspiring art, a passionate community, and groundbreaking non-profit work. Early on, Bert and John were inspired by stories of people, mainly children, facing great adversity. These stories illustrated that optimism is most powerful in the darkest of times and inspired the creation of a fully integrated business model dedicated to helping kids in need.

Bert focuses his energy on guiding overall vision and creating the art and message for the brand across categories. He enjoys live music, travel, and surfing. His shoes do not always match.

In , brothers Bert and John Jacobs, who grew up in Needham, Massachusetts, designed their first T-shirts.

Bert has been awarded honorary doctorates from several universities for entrepreneurship, business innovation and philanthropy. Life is Good. Over time, a vibrant community grew that taught them that optimism is the most powerful strategy to living a happy and fulfilling life, especially in the hardest of times. We have the ability to use these times of darkness to come together, to see each other as humans not just co-workers or clients , build unbreakable bonds, and innovate like never before.

Through this virtual keynote experience, Bert Jacobs will share the inspiring business story of Life is Good, from the humble beginnings selling T-shirts out of a van, to finding opportunity in the face of hardships like the Great Recession and unthinkable tragedies like the Boston Marathon Bombing, which took place steps from the Life is Good Headquarters.

Audience members will leave this keynote with a renewed sense of optimism and with the tools and inspiration needed to find and grow the good around them — in business and in life. Jacobs shares experience from Life is Good to help audiences discover their own sense of optimism to uncover a deeper meaning to the work they do. Lessons on gratitude, openness, and compassion show how simple mindset shifts can transform company culture that can be felt by your customers and beyond.

More than ever, consumers are demanding brands they buy from are socially responsible.